Y Crazy Mind

Beer. We love it…at least, we think we do but why do we love it so? Is it simply that tradition has led us into this affinity or would we hear this siren’s call and crash into the rocks while attempting to clutch a pint? Beer is ubiquitous and yet certain brands and flavors cross all borders. In the attempt to understand beer, we are well served to consult someone like DJ Lampitt. As brand manager in Canada for one of, if not the most, renowned names in beer…Guinness, Lampitt’s work with the iconic brand illustrates a lot about how we think about and desire this adult beverage in the modern age. Canadians tend to drink more beer per capita than most developed nations, making them not only fans but experts on the topic. With more than three hundred fifty years in existence, Guinness has established that it offers the same quality beverage all over the world. Even so, there is always progress which accompanies tradition. Beer and education sound like a pairing that is not partic...

Andrew Feldmar, Canadian psychologist giving a presentation in Budapest in 2005.

As a young girl, Linda Jean Bruno had an experience that would foretell her destiny. Her family owned a restaurant in Australia and she took the opportunity to entertain those who came there for sustenance. When the restaurant was chosen as a location shoot for the feature film Proof , she got a front row seat to watch Russell Crowe (Oscar-Award winner for Best Actor in 2001’s A Beautiful Mind ) and Hugo Weaving (Award-Winning Actor and star of The Lord of the Rings and Matrix franchises) perform for the camera. Bearing witness to greatness so close, it was inevitable that Linda Jean would pursue the path (literally so in the case of Russell Crowe as both he and Bruno appeared in the Australian megahit TV show Neighbours ). She relates, “I used to use the restaurant as my own platform to entertain others with small skits. Now it was being used as a real set to create scenes for an iconic Australian movie. This opened my eyes at a very young age to the mechanics of the film industry;...