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Showing posts with the label basketball

Shaq Gets Hired By Papa John's As A Director And Marketing Figurehead

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Papa John's, one of the United States' largest pizza delivery chains, recently brought retired basketball star and current National Basketball Association analyst Shaquille O'Neal on board as its brand ambassador. O'Neal will also serve the company as one of its directorial board's figureheads. Shaquille O'Neal, better known as Shaq, Big Diesel, or Shaq Diesel, was hired to the pair of positions just yesterday. The company announced via a press release that it had come to terms with Shaq via a contract worth $8.25 million. Shaq's contract isn't finalized yet, though it is slated to last three years. He will be paid via a mixture of stock in the company and cash, though company executives stated that his image isn't likely to be used in advertising or marketing materials until the third or fourth quarter of 2019. O'Neal is proud to serve Papa John's as the first Black director on its board of directors. Just short of two years...

The Lakers Nation Postgame Show is the Future Wave or Sports Journalism

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Nothing seems as enduring as sports. While the structure and form remains essentially the same as it has for decades, the way that we watch and consume them has seen countless variations and iterations. Just as the internet has effected nearly every aspect of our lives, the fandom and interaction of our favorite sports teams has assimilated to technology. For loyal fans of the Los Angeles Lakers, the Lakers Nation postgame show provides an access where traditional broadcast media stops. Just as notably, it is a means of connection and information for a generation which increasingly proves its preference for online dialogue. With more than three million subscribers, Lakers Nation is the biggest non-NBA basketball site in the world. This show, presented on Facebook Live with cohosts Jas Kang and Trevor Lane, is expanding the course of sports journalism…all for the love of the Lakers. Ian Chin, owner of Medium Large (parent company of Lakers Nation), was serious about the the Lak...