SHINING A LIGHT ON THE EARTH’S HEROES WITH TIMBERLAND AND JAHVED CROCKETT
Getting the message out is actually quite easy these days. Nearly everyone on the planet has access to some type of device which will disseminate their thoughts and opinions to the masses. The true difference between saying something and being heard is presenting it in a way that holds someone’s attention. Jahved Crockett is a master of this. No, not in the sense that he performs wild stunts on YouTube but rather with his directing, editing, and art direction. Shaping content into a sincere and captivating manner is why so many huge companies have utilized his talent. For Timberland’s FW19 Campaign, the goal was to highlight individual’s committed to making a positive difference globally whether in their own backyard on in a country deeply in need of it; Crockett was the professional tasked by the nearly century old company to manifest this. Fashioning a series of interviews with an eclectic group of change makers, Jahved’s mini-productions inspired throngs around the world by telling...