Y Crazy Mind

Aahana Pereira was born in Mumbai, India, but has lived all over the world. Her work has taken her from New York City to Paris, from Hong Kong to Malaysia, to name a few. Very few people have had the opportunities she has had, and at only 31, her work will likely take her to many more exotic locations throughout her career. Already she has impressed many around the globe, and millions worldwide have seen her work. As a copywriter in advertising, she uses her gifts in storytelling to connect to audiences, allowing them to see a product in a different way than they may be used to. “There is nothing to complain about when you get to travel to do what you love. I have met some very good, some very creative, some overrated, some underrated, some very passionate and smart people. To me, every move was a learning experience. I have grown so much as a human being. My thoughts, my ideas, my writing, my friendships and all the exposure only had an upward graph. I have met people from so...

Sandra Eichner is extremely creative and intelligent. While she is apprehensive to boast about this, she will admit it when pressed. Her successful career in Germany as a Senior Copywriter working with domestic and international clients like Mercedes-Benz, Google, and Lamborghini, followed by a move to the U.S. to work on global giants like American Airlines, Infiniti, adidas Golf and a multitude of others have vetted her preeminence in the field. Still, one of the greatest indicators of her aforementioned attributes is ingenuity. Proof of Eichner’s possession of this is found in her work on “The Name Changer.” This may be the most clever and benevolent use of social media to date. Working for socially conscious and proactive client Deutsches Kinderhilfswerk /German Children's Aid, Sandra was inspired to come up with The Name Changer. This campaign and movement literally transformed the culture and, even if the effect may not be permanent, it set the template for the possibility o...